If you don’t frequent ChangeThis.com, you probably should. They play host to many a free resource for the techno-exec style white paper. I recently read through The Beginner’s Guide to Business Blogging, which was actually a good read cover to cover (as most of their guides are). The topics covered helped me with my personal works as well as my business ventures. Everyone can use a little polishing to develop a more professional look and feel to their personal website. ChangeThis.com says the article is no longer available for free, but that I’m free to redistribute it here without retribution. We’ll see. For now, enjoy this guide written by Debbie Weil: The Beginner’s Guide to Business Blogging 
This is a really cool link! I read a couple of the articles and will check it out thouroughly later. My latest professional touch to my blog is a random punk/funk quote generator in the footer. Now I gotta work on that flaming yet spinning logo….